Question: 1.Come up with an idea for a new service. Develop a marketing mix strategy for your NEW service. a.Company (Name & Description) b.Service (Explain what
- 1.Come up with an idea for a new service.Develop a marketing mix strategy for your NEW service.
- a.Company (Name & Description)
- b.Service (Explain what the service is, how it works, benefits to customers)
- c.Price (How did you come up with this price? List price variations for service)
- d.Place (Distribution)
- e.Promotion (How will consumers find out about your service?)
2.Utilize a table to display this answer:State the product, the distribution intensity level (intensive, selective, or exclusive) for the product andwhy:Rolex watches, Range Rover sport utility vehicles, Pringles, special edition baby dolls, Sensodyne toothpaste.
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