1.There are many examples of successful companies. To what extent is 3M justifiably highlighted as the innovating...
Question:
2. Outline the results of 3M (2 to 3 results). Identify opportunities for such innovations, analyse the different sources of innovations related and evaluate how these sources of innovation help 3M to generate new-product innovations.
3. In the 3M case study, what is meant by the statement: the message is more important than the figures?
4. Discuss the merits and problems with the so-called 15 per cent rule. Consider cost implications and a busy environment with deadlines to meet. To what extent is this realistic or mere rhetoric?
5. Some people may argue that 3Ms success is due largely to the significance given to science and technology and this is the main lesson for other firms. Discuss about this view
6. Explain how the innovation dilemma affected 3M.
Management A Practical Introduction
ISBN: 978-0078112713
5th edition
Authors: Angelo Kinicki, Brian Williams