1.Which is not in the creative process phase? a. Idea b. Background or knowledge accumulation c. Incubation d. Planning

2.Which of the following is not one of the five common myths about entrepreneurs? a. Entrepreneurs should be young and energetic. b. Entrepreneurs are networkers. c. Entrepreneurs are gambler. d. Entrepreneurs love the spotlight.

3.The number one reason that people become entrepreneurs is to: a. capture more of the spotlight b. realize financial rewards c. be their own boss d. reduce the risk in their lives

4.Which of the following is not an example of a social force? a. retirement of baby boomers b. increased diversity of the workforce c. changes in interest rates d. increased interest in healthy foods

5.A _____ is a place within the market that represents a narrower group with similar interest. a. position market b. target market c. niche market d. segmented market

6.Which of the following was not identified as one of the main characteristics of successful entrepreneurs? a. passion for the business b. seeks recognition c. execution intelligence d. product/customer focus

7.The process of perceiving the possibility of a profitable new business, product or service idea is referred to as: a. inspired detection b. idea confirmation c. opportunity recognition d. creative recognition

8.Which of the following is/are not contribution of entrepreneur? a. IV only b. III only c. (I) Prepare job opportunity (II) Create new goods or services (III) Setting up new company (IV) Take advantage of social minority d. I and II only e. III and IV only

9.Which of the following questions is related to the value proposition in a BMC? a. Is there anyone in the same field who is doing the same job at a lower cost? b. Which one of our customers problem are we helping to solve? c. What is the cost per unit of the product or services we offer? d. How good or product worth in the market?

10.Promoting your product/service without putting the price is called ____. a. hard sell b. teaser c. soft sell d. Flyer