Question: 2 0 1 5 will be a big year for drones. They are getting cheaper, easier to use, more automated, and are now finding

" 2015

will be a big year for drones. They are getting cheaper, easier to use, more automated, and are now finding more useful and lucrative applications. These drones include everything from the $

20

toys you can buy at RadioShack to the high

-

powered $

1000 +

drones from companies like DJI and the super

-

simple and powerful Q

500

Typhoon"

(

Singularity Hub, January

6, 2015) .

How could the growth of drones influence the strategy for camera maker GoPro? How could it effect a company that produces radio controlled airplanes for hobbyists?

Bonus Question

How can marketers deal effectively with changing trends and developments in their marketing environments?

"2015 will be a big year for drones. They are getting

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