Question: 2 . Based on the dendogram, it appears that this data set may include 4 segments. Why would a researcher argue for 4 segments in

2. Based on the dendogram, it appears that this data set may include 4 segments. Why would a researcher argue for 4 segments in this dataset?

Step by Step Solution

There are 3 Steps involved in it

1 Expert Approved Answer
Step: 1 Unlock blur-text-image
Question Has Been Solved by an Expert!

Get step-by-step solutions from verified subject matter experts

Step: 2 Unlock
Step: 3 Unlock

Students Have Also Explored These Related General Management Questions!