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began working with the marketing department to determine the primary geodemographic segments for each store. She also worked with each store manager to determine unique local characteristics and events that might influence demand. For example, stores in the college towns might be slower and require less inventory during summer months, but need more inventory during football and formal seasons. While, stores in resort towns might have peak demand in the summer months.

Rachel tried to follow all the steps in the merchandise management process to improve profitability for apparel at Belle's Boutique. She hoped that her research and analytical work would increase sales, reduce stockouts, reduce markdowns, and improve inventory turnover rates for each Belle's store.

Belle's boutique has buye for four primary $q,$ : jewelry, accessories, and gifts; handbags; shoes; and apparel.

Multiple Choice

$$ merchandise categories

$$ apparel departments

$$ merchandise groups

$$ merchandise companies

$$ SKU's

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