Question: 2 . Endurable competitive advantages, or moat, are often mentioned by financial analysts. What are the two strategies that often used to gain competitive advantages?

2. Endurable competitive advantages, or moat, are often mentioned by financial analysts. What are the two strategies that often used to gain competitive advantages? Please provide an example (a real company) for each strategy.
3. The estimated Betas for JP Morgan is 1.50. The risk free rate of return is 4.35%, and equity risk premium is 8.04%. What is the required rates of return for JPM stock using the CAPM? Please use adjusted Beta to answer this question.

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