Question: 2. From a critical prospective why did Puma build a single centralized website rather than continue with multiple websites serving different countries and regions? (1000

2. From a critical prospective why did Puma build a single centralized website rather than continue with multiple websites serving different countries and regions? (1000 words)

CASE QUESTIONS: 1. Critically explain what is the purpose of Puma's content management system? (30 Marks) 2. From a critical prospective why did Puma build a single centralized website rather than continue with multiple websites serving different countries and regions? (30 Marks) 3. Analyse what social media sites does Puma use, and what do they contribute to Puma's marketing effort? (40 Marks) TOTAL MARKS: 100

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