Question: 2 Idea generation is the process of creating a list of ideas. Ideas can include goals, strategies, concepts, designs, styles, plans, stories, actions, models, questions

2 Idea generation is the process of creating a list of ideas. Ideas can include goals, strategies, concepts, designs, styles, plans, stories, actions, models, questions and answers. (a) Discuss with an example the importance of idea generation in entrepreneurship. (5 marks) (b) Ideation is the process of generating ideas and solutions using various methods. Discuss THREE (3) methods you would use for a business start-up ideation. (15 marks)
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