Question: 2 points The correct implementation of new product development process helps minimize the risk of product failure. KFC test marketed its new Kentucky Grilled Chicken

2 points The correct implementation of new

2 points The correct implementation of new product development process helps minimize the risk of product failure. KFC test marketed its new Kentucky Grilled Chicken product for three years before rolling it out nationally. 1. Identify the stage of the new product development process. 2. Define the stage

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