Question: 2 . The query, Do you consider advertising to be a valuable source of information? was posed to each participant in a survey comprising 5
The query, Do you consider advertising to be a valuable source of information? was posed to each
participant in a survey comprising individuals from civic groups like Rotary and Kiwanis, as well as
members of at least one consumer activist organization. Respondents indicated their views using a sixpoint
Likert scale ranging from strongly agree to strongly disagree Below are the results:
Civic:nX x s
X
;
Activist:nY y s
Y
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