Question: 21) In a ________ distribution structure, an importer controls a fixed supply of goods and the marketing system develops around the philosophy of selling a
21) In a ________ distribution structure, an importer controls a fixed supply of goods and the marketing system develops around the philosophy of selling a limited supply of goods at high prices to a small number of affluent customers.
Group of answer choices
traditional
customer-oriented
domestic
manufacturer-oriented
service
22)
What makes Walmarts transactions with suppliers highly efficient and lowers its cost of operations?
Group of answer choices
ability to influence foreign governments
outreach programs to placate small retailers
internal Internet-based system with suppliers
lack of competitors
clean business reputation
23)
A disadvantage when using home-country middlemen as intermediaries in the distribution process is the
Group of answer choices
large amount of commission.
large managerial investments required.
limited number of retailers in the foreign country who can be reached.
large financial investment required.
limited control over the distribution process.
24)
IGP owned a large warehouse in England where it stored and distributed books. It was approached by a greeting card company in the U.S. to distribute those as well. Since the products would go into similar markets and IGP could make a profit on the distribution of the greeting card line, it decided to participate in
Group of answer choices
piggybacking.
skimming.
shape shifting.
demand shifting.
backhauling.
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