Question: 22-25 QUESTION 22 The consumption process is based on the sequence of two stages: need recognition and post-purchase use and evaluation True False QUESTION 23

22-25

QUESTION 22 The consumption process is based on the sequence of two stages: need recognition and post-purchase use and evaluation True False QUESTION 23 STP marketing includes three aspects: segmentation, targeting, and planning. True False QUESTION 24 One perspective of consumer behavior is that the consumer is a decision maker. True False QUESTION 25 Research is not helpful in generating opportunities and messages. True False

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