$38$:$37$

Time Remaining

Multiple Choice $2$ points

The primary difference between selling to the profit$-$oriented market and the nonprofit market is that nonprofits have a limited number of resources compared to their for$-$profit counterparts. generally opt for a new purchase rather than a straight or modified rebuy. entail purchase decisions that often include an emotional component to them. place more emphasis on their business goals than performance specifications. have a more rational decision process.