3. A joint venture is a popular strategy that is implemented when two or more companies form...
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3. A joint venture is a popular strategy that is implemented when two or more companies form an alliance or temporary partnership to follow up on certain opportunities. In a global marketplace connected to each other thanks to the internet, joint ventures and alliances, alliances are proving to be a more effective way to drive corporate growth than mergers and acquisitions. Strategic partnerships can take many forms, including outsourcing, information dissemination, joint marketing and joint research and development. Explain what are the advantages of the joint venture? Mention also examples of companies conducting joint ventures!
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