$3.$

Question $3$

You$$re creating an ad for a boutique smartphone case company called Case. Your target audience is design$-$conscious people aged $21-39$ with an interest in modern art and minimalist home decor.

Your ad creative is a photo of four well$-$dressed $20$s$-$somethings laughing over coffee, with their Case$-$covered phones placed on the table. Your copy reads: $$These Cases are like War Bonds$$An Investment That$$ll Last Forever!$$ Your CTA says $$Shop Now!$$

Which part of the ad is ineffective?

$1$ point

Creative

Copy

CTA

$4.$

Question $4$