Question: 3.1 Explain the difference between a distribution network and a distribution channel, and the function of each. 3.2 Amazon is a multi-national company that focuses,

3.1 Explain the difference between a distribution network and a distribution channel, and the function of each.

3.2 Amazon is a multi-national company that focuses, amongst other things, on e-commerce, selling products as wide ranging as shoes to grocery items. Many manufacturers and suppliers sell their products through Amazon. a. Do some research on Amazon and discuss their distribution channel. b. There are a number of stakeholders in a distribution channel. For companies that chose to distribute through Amazon, what role would Amazon have? What considerations may have played a role in that decision? c. Discover more about Amazons last mile delivery by following this link: https://logistics.amazon.com/. What steps have Amazon taken to improve their last mile delivery? How does this impact customer service?

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