$4.($a$)$What choices are open to Carnival for changing the scope of its business? Use the concepts

from your lectured themes, for example, for Integration purposes you might choose a

particular strategic option. $($b$)$ Evaluate each of Carnivals options using a Red $($destroy

value$)$; or Amber$($a temporary competitive advantage$)$; orGreen $($strengthening$)$ as part of

your grading system for each option