4 points Several years ago, changes in advertising restrictions allowed pharmaceutical companies to begin promoting their...
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4 points Several years ago, changes in advertising restrictions allowed pharmaceutical companies to begin promoting their products through traditional media. Today, it is common to see ads on television ending with, "Ask your doctor about [our medicine]." In addition to creating awareness about their drugs, the companies are most likely hoping to offer objective-and-task marketing communications. stimulate interest, persuading consumers to investigate further. promote public interest social responsibility communications. signal encoding symbols to simplify the feedback loop. reduce deceptive advertising. Previous Next 4 points Several years ago, changes in advertising restrictions allowed pharmaceutical companies to begin promoting their products through traditional media. Today, it is common to see ads on television ending with, "Ask your doctor about [our medicine]." In addition to creating awareness about their drugs, the companies are most likely hoping to offer objective-and-task marketing communications. stimulate interest, persuading consumers to investigate further. promote public interest social responsibility communications. signal encoding symbols to simplify the feedback loop. reduce deceptive advertising. Previous Next
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