Question: 4) Which brand will be selected if using disjunctive rule? Cutoff Consumer Evaluations Evaluative Criteria Chevy Ford Honda Hyundai Sonic Fiesta Fit Accent Gas mileage
4) Which brand will be selected if using disjunctive rule? Cutoff Consumer Evaluations Evaluative Criteria Chevy Ford Honda Hyundai Sonic Fiesta Fit Accent Gas mileage 3 2 5 4 Price 5 3 3 4 Toyota Yaris 3 4 Fiat 500 1 4 5 5 3 $ 5 5 1 1 5 Styling Warranty Service Handling 1 $ Not critical Not critical Not critical 5 4 3 3 3 3 3 3
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