Question: 4.1 Explain ay four (4) methods to gather and analyse marketing information 4.2 What is revenue variance analysis? Discuss the types of revenue variance 4.2

4.1 Explain ay four (4) methods to gather and analyse marketing information

4.2 What is revenue variance analysis? Discuss the types of revenue variance

4.2 Discuss the following cost variance analysis.

  1. Variances in selling cost
  2. Sales personnel performance variation

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