Question: 48 Using purchasing behavior to divide global consumers into global citizens, global dreamers, antiglobals and global agnostics is called selective distribution market segmentation sorting market

48 Using purchasing behavior to divide global consumers into global citizens, global dreamers, antiglobals and global agnostics is called selective distribution market segmentation sorting market orientation

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1. To gain insight into how a communication situation can be framed to maximize impact.

2. We can change the use and meaning of the concepts and thereby the meaning of the social reality to which they refer.

3. What does it mean when we say that we attribute a certain meaning to our experiences?