5. (3 pts.) Ever since the introduction of New Coke failed miserably in the 1980s, most...

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5. (3 pts.) Ever since the introduction of New Coke failed miserably in the 1980s, most food and beverage companies have been cautious about changing the taste or formula of their signature offerings. In an attempt to attract more business, Starbucks recently introduced a new milder brew, Pike Place Roast, as its main drip coffee at the majority of its locations nationwide. The idea was to offer a more approachable cup of coffee with a smoother finish. However, the strategy also downplayed the company's more established robust roasts; initially, the milder brew was the only option for customers after noon. Suppose on a recent afternoon, 100 customers were asked whether or not they would return in the near future for another cup of Pike Place Roast. The following table lists the results: Customer Type Return in First-time Established Near Future? customer customer Yes No 35 10 5 50 Use the sample information to: 5. (3 pts.) Ever since the introduction of New Coke failed miserably in the 1980s, most food and beverage companies have been cautious about changing the taste or formula of their signature offerings. In an attempt to attract more business, Starbucks recently introduced a new milder brew, Pike Place Roast, as its main drip coffee at the majority of its locations nationwide. The idea was to offer a more approachable cup of coffee with a smoother finish. However, the strategy also downplayed the company's more established robust roasts; initially, the milder brew was the only option for customers after noon. Suppose on a recent afternoon, 100 customers were asked whether or not they would return in the near future for another cup of Pike Place Roast. The following table lists the results: Customer Type Return in First-time Established Near Future? customer customer Yes No 35 10 5 50 Use the sample information to: