Question: 5 . A strategy for managing a companys relationships with current, potential and lapsed clients. It often makes use of technology to automate the sales,

5.A strategy for managing a companys relationships with current, potential and lapsed clients. It often makes use of technology to automate the sales, marketing, customer service and technical processes of an organization
Customer Relationship Management (CRM)
Customer
Customer Lifetime Value (CLV) Customer Centric
Churn rat

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