$5.$ Develop $2$ competitive strategy options for Cipla products considering Opportunities$/$Threats you have articulated in $3[$c$]$ and strengths$/$ weakness you identified in $4,$ duly answering following $3$ questions:

How will cipla products deliver the core value propositions $-$ as articulated in the previous question $$ including identify clearly activities to be done in$-$house, those to be outsourced, special investments that should be made in various activities including business development, delivery etc. Assess implications of your answers ref these decisions for $4$ key items viz Variable Cost, Fixed Cost, Fixed Asset and Current Assets.