5) In choosing a location, a primary consideration for a multinational corporation investing in a foreign country would be a decision based on

A) corporate culture. B) business ethics. C) specific locale. D) operating norms.

6) The implementation of a marketing strategy in international areas is built around the well-known "four Ps" of marketing. These are A) place of origin, price, productive life, and product. B) promotion, price, production method, and productive life. C) product, price, promotion, and place. D) place of origin, production method, price, and people.

7) Which of the following is NOT one of the factors that made international management activities of entrepreneurial and new-venture firms possible?

A) Customized, old access channels B) Advances in telecommunication C) Greater efficiencies and lower costs in shipping D) Advances in Internet technologies

8) _____ are firms that engage in significant international activity shortly after being established.

A) Greenfield ventures B) Born globals C) Sole proprietorships D) Matrix organizations

9) Identify a true statement about alliances and joint ventures.

A) They prevent partners from achieving economies of scale and scope that would be easy for a firm operating alone to accomplish. B) They are likely to be less favored as a means of doing business in emerging countries. C) They fail to help partners overcome the effects of local collusion or limits being put on foreign competition. D) They have become popular in recent years because of the significant operational benefits they offer to both multinational companies (MNCs) and their local partners.

10) An important feature of an equity joint venture is that A) it is characterized by one group's merely providing a service to another. B) it involves a financial investment by a multinational company (MNC) in a business enterprise with a local partner. C) it organizes worldwide operations based primarily on function and secondarily on product. D) it provides the most benefits when the need for product specification or differentiation is high.