Question: 5 . Use the Interactive Illustration on pg . 4 5 to determine the combination of market penetration, product price, logistics , commercial and technical

5 .

Use the Interactive Illustration on pg

. 45

to determine the combination of market penetration, product price, logistics

,

commercial and technical support, and education effort that would result in the highest market penetration for Beta Company. Describe your reasoning for the combination you chose.

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