$6$B$-$MM$-$B$4$: involves evaluating each market segment's attractiveness and selecting one or more segments to enter.

Targeting or target marketing

M

M

Market analysis and decision$-$making

$6$A$-$MM$-$A$3$: Marketing serves an important function for businesses because:

it makes consumers aware of products and services, and their attributes

it helps consumers with their purchase decisions

it makes products available for consumers to purchase

all of the answer choices are correct