Question: 6. How and why would the accounting profession use the results of behavioural research in accounting? 7. From a behavioral theory perspective, why does it

6. How and why would the accounting profession use the results of behavioural research in accounting?

7. From a behavioral theory perspective, why does it matter how assets and liabilities are measured?

8. Briefly explain the Brunswik Lens Model and its relevance to explaining the various facts of the decision making process.

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