Question: 6 The process which involves controlling, implementing and planning the materials and final goods to meet final customer at high profits is classified as exclusive

6 The process which involves controlling, implementing and planning the materials and final goods to meet final customer at high profits is classified as

  1. exclusive distribution
  2. exclusive dealing
  3. physical distribution
  4. supply chain management

7 The method of managing promotion budget by defining objectives, determining tasks to achieve objectives and estimating costs for activities is called

  1. percentage of sales method
  2. affordable method
  3. competitive parity method
  4. objective and task method

8 The message framework design AIDA stands for

  1. action, intention, design and attention
  2. action, interest, desire and attention
  3. agency, intention, design and attention
  4. attention, interest, desire and action

9 Considering non-personal communication channels, the radio and television are considered as

  1. broadcast media
  2. display media
  3. online media
  4. print media

10 In the new product development process, after the analysis of business the next step to be taken is

  1. test marketing
  2. One channel marketing
  3. penetration marketing
  4. individual marketing

Only ABCD is fine. Thank you.

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