Question: 8 : 3 8 1 ) Module 4 challenge - 7 of 1 0 QUESTION 7 / 1 0 Consider the following scenario:A digital marketing
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Module challenge of
QUESTION
Consider the following scenario:A digital marketing team is analyzing recent sales data. They notice that customers are frequently engaging with a specific ad but sales are low. They want to convince stakeholders to use a datadriven attribution model to understand why customers are not taking action. What might the digital marketing team do to convince their stakeholders?
point
Continue to monitor data, then provide stakeholders with yearend sales revenue
Present stakeholders with a new line of products designed to increase sales
Present stakeholders with a new marketing strategy
Use data storytelling to share insights with stakeholders
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