8. Rivalry among existing competitors is high when many competitors occupy the same marketplace position. a. True b. False 9. Social networking sites can reduce organizations' costs by a. giving customers more access to all sorts of organizational information b. limiting buyers' choices by offering services that make it difficult for customers to switch c. providing an inexpensive medium for targeting a large customer base d. customizing the organization's Web site and offering many options to customers 10. is skill in using productivity software, such as word processors, spreadsheets, database management systems, and presentation software. a. Network literacy b. Business literacy c. Information literacy d. Computer literacy 11. Jack knows how to use word processors, spreadsheets, and presentation software. He also has a basic knowledge of hardware, software, and the Internet. Given this information, it can be concluded that Jack has literacy. a. network b. computer c. informatio n d. business 12. Business provides historical, current, and predictive views of business operations and environments and gives organizations a competitive advantage in the marketplace. a. intelligence b. differentiation c. indexing d. exploration