Question: ( 9 B ) 3 . The positioning strategy can help communicate the firm's or the product's which communicates the customer benefits to be received

(9B)3. The positioning strategy can help communicate the firm's or the product's which communicates the customer benefits to be received from a product or service and thereby provides reasons for wanting to purchase it.
A
benefits segmentation
value proposition
segmentation method
D
targeting strategy
( 9 B ) 3 . The positioning strategy can help

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