Question: (a) [10 points] First let's consider the pricing advice that Krogen solicited from Medi-Cult managers (Exhibit 4). Each manager provided three price points. Based on

(a) [10 points] First let's consider the pricing advice that Krogen solicited from Medi-Cult managers (Exhibit 4). Each manager provided three price points. Based on this information, what launch price(s) should Medi-Cult adopt for Denmark, France, UK, and USA? (Note: Assume that Medi-Cult could adopt a "multinational" pricing strategy and could charge a different price in each country. Instead of profit, you can ignore fixed costs in this analysis and use contribution instead.)

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