A). At retail value, what is the proposed average value of each reward structure for customer dollars spent - approximately 5%, 10%, 15%, or 20% of regular prices?

PRELIMINARY REWARD STRUCTURE OPTIONS tion 2 ion 4 No 10% Yes 250 100 tion 1 tion 3 $5 15% No Membership fee One-time $2 Annually No 10% Yes 100 100 75 Reward Iteins and Maximun Retail Value discount Sign-up points Points per acdult movie transaction Points per concession combo transaction 500 100 Points Required ree 500 $8.5 ree conce 750 $12.3 ree Free adult admission 1000 $10.9 $10.9 $10.9 ree Free adult admission/c combo ($23.32) Free adult/2 children admission 1500 $19.9 $19.9 2,000 $27.9 $37.4 PRELIMINARY REWARD STRUCTURE OPTIONS tion 2 ion 4 No 10% Yes 250 100 tion 1 tion 3 $5 15% No Membership fee One-time $2 Annually No 10% Yes 100 100 75 Reward Iteins and Maximun Retail Value discount Sign-up points Points per acdult movie transaction Points per concession combo transaction 500 100 Points Required ree 500 $8.5 ree conce 750 $12.3 ree Free adult admission 1000 $10.9 $10.9 $10.9 ree Free adult admission/c combo ($23.32) Free adult/2 children admission 1500 $19.9 $19.9 2,000 $27.9 $37.4