Question: A blue ocean strategy differs from a low-cost strategy in thatMultiple Choice a blue ocean's research and development focus is on process technologes, and a
A blue ocean strategy differs from a low-cost strategy in thatMultiple Choice a blue ocean's research and development focus is on process technologes, and a cost-leader's focus is on product technologies. economies of scale are more important to a bive ocean strategy, while economies of scope are more important to a cost-leader. the intent of a blue ocean strategy is not to be the absolute lowest cost provider because a blue ocean must also increase percelved value. the focus of a blue ocean strategy is on lowerng the economic value created, whereas a cost leader focuses on increasing the economic value created.
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