Question: A broad differentiation strategy improves profitability when... Differentiating enhances product performance and quality. It is focused on product innovation. The differentiating features appeal to buyers.
A broad differentiation strategy improves profitability when...
Differentiating enhances product performance and quality.
It is focused on product innovation.
The differentiating features appeal to buyers.
The higher price the product commands exceeds the added costs of achieving the differentiation.
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