Question: A broad - scope strategy is vulnerable to the risk that market demand does not materialize as expected and / or changes over time. opens

A broad-scope strategy
is vulnerable to the risk that market demand does not materialize as expected and/or changes over time. opens the firm up to many different "fronts" of competition.
focuses the firm on producing customized products, localized business operations, and high levels of craftsmanship.
offers a way of reducing some competition-related risks.
 A broad-scope strategy is vulnerable to the risk that market demand

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