A business is about to purchase a new personal computer. Three objectives are important in determining which
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A business is about to purchase a new personal computer. Three objectives are important in determining which computer should be purchased: cost, user-friendliness, and software availability. The pairwise comparison matrix for these objectives is as follows:
Three computers are being considered for purchase. The performance of each computer with regard to each objective is indicated by the following pairwise comparison matrices. For cost (low cost is good, high cost is bad!):
a Which computer should be purchased?
b Check the pairwise comparison matrices for consistency.
Related Book For
International Marketing And Export Management
ISBN: 9781292016924
8th Edition
Authors: Gerald Albaum , Alexander Josiassen , Edwin Duerr
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