Question: A campaign manager wants a data scientist to determine whether a proposed television advertisement will improve a candidates vote share in the upcoming election. The
A campaign manager wants a data scientist to determine whether a proposed television advertisement will improve a candidates vote share in the upcoming election. The data scientist decides to use an experimental design to test the effectiveness of the proposed campaign ad. Assume you are the data scientist. Devise an experimental design that will allow you to advise the campaign manager whether or not to spend the money running the proposed television ad.
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