Question: A catalog company builds a logistic regression ( LR ) model to predict the probability that a customer will buy from the catalog during a
A catalog company builds a logistic regression LR model to predict the probability that a customer will buy from the catalog during a particular campaign mailing The LR model contains independent variables: X spend per year in s of dollars so $ will be coded as X and X does customer possess a loyalty card X means customer has loyalty card, X means customer does not have the card Once the model is fitted, the LR coefficients are provided below:
Constant term BETA: negative
X coeff. BETA:
X coeff.BETA:
What is the ODDS Ratio for variable X
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