Question: a. Clearly explain the difference between horizontal, vertical, and conglomerate merger and acquisition activity and provide an example of each. b. Critically discuss the reasons

a. Clearly explain the difference between horizontal, vertical, and conglomerate merger and acquisition activity and provide an example of each.

b. Critically discuss the reasons why mergers and acquisitions occur.

c. Critically discuss whether, in general, mergers and acquisitions are successful in practice.

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