A commercial for a weight$-$loss program includes a testimonial from a medical doctor.

The commercial reflects an understanding of the human tendency to be persuaded by authority grad.

What are the elements of effective persuasion? Check all that apply.

Tie facts to benefits.

Involve coercion when necessary.

Establish credibility.

Expect and overcome resistance.

Be rigid when it comes to a solution.

Read the scenario, and then answer the question.

You have been working on a project for the last two days, and it is due to your manager at the end of the week. You don't think the project will be completed by the due date. You decide to write an e$-$mail to your manager.