Question: A company has been using exponential smoothing with an alpha of .2 to forecast weekly truck sales. Given the data below, would a naive forecast
A company has been using exponential smoothing with an alpha of .2 to forecast weekly truck sales. Given the data below, would a naive forecast have provided greater accuracy or an exponential forecast? Explain. Assume an initial exponential forecast of 6 units less than the actual in period 2 (i.e., no forecast for period 1) a. an exponential forecast b. naive forecast
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