A company needs financial objectives:

Question $18$ Select one:

a$.$

because adequate profitability and financial strength is critical to effective pursuit of its strategic vision, as well as to its long$-$term health and ultimate survival.

b$.$

to counterbalance its pursuit of strategic objectives and have a balanced scorecard for judging the calibre of its overall performance.

c$.$

to spur company personnel to help the company overtake key competitors on such important measures as net profit margins and return on investment.

d$.$

to indicate to employees whether the emphasis should be on earnings per share or return on investment or return on assets or positive cash flow.