Question: A cross - border strategic alliance is: a . a strategy through which firms combine some of their resources to create a competitive advantage by
A crossborder strategic alliance is:
a a strategy through which firms combine some of their resources to create a competitive advantage by competing in one or more product markets.
b an alliance in which firms share some of their resources from the same stage of the value chain.
c a strategy in which firms share some of their resources to create economies of scope.
d a strategy in which firms with headquarters in different countries decide to combine some of their resources to create a competitive advantage.
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