A firm has excess capacity, and has received an order for 50,000 units at $25 each over
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A firm has excess capacity, and has received an order for 50,000 units at $25 each over and above its normal production activity of 600,000 units. To meet this order, new equipment at a cost of $190,000 would have to be bought, and this equipment would have to be scrapped after the order had been filled. The firm currently sells for $50 per unit, has variable costs of $16.80, and fixed costs of $700,000. Assuming the firm had been aggressively seeking the business of the customer who requested the special order, what would be the minimum price that the firm would be prepared to charge?
Related Book For
Operations Management
ISBN: 978-0071091428
4th Canadian edition
Authors: William J Stevenson, Mehran Hojati
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