Question: A four-week weighted moving average forecast is more appropriate than a three-week weighted moving average forecast since the MAD is lower. (a) Explain how Mr.

A four-week weighted moving average forecast is more appropriate than a three-week weighted moving average forecast since the MAD is lower.

(a) Explain how Mr. Ferdinand can easily predict the future demand.

(b) Explain how Mr. Ferdinand can reduce overall cost, increase customer satisfaction and mitigate business risks.

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