Question: a) How does Netflix builds data assets? b) In what ways does it leverage this data asset? c) Why is the data asset stronger under

a) How does Netflix builds data assets?

b) In what ways does it leverage this data asset?

c) Why is the data asset stronger under streaming than it was for the DVD- by-mail business?

d) What is disintermediation, and what incentives do studios have to try to disintermediate Netflix.

[15 marks]

Subject: System Studies. Textbook: Information Systems A Managers Guide to Harnessing Technology

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