Question: A Inear programming computer package Is needed. include television, radio, and online. Audience estimates, costs, and maximum media usage limitations are as shown. of the

A Inear programming computer package Is needed.

A Inear programming computer package Is needed. include television, radio, and online. Audience estimates, costs, and maximum media usage limitations are as shown. of the total number of advertisements authorized. (a) If the promotional budget is limited to $22,800, how many commercial messages should be run on each medium to maximize total audience contact? Television Radio Online What is the allocation of the budget among the three medla, and what is the total audlence reached? Television Budget Radio Budget Online Budget Total Audience (b) By how much would audlence contact Increase If an extra $100 were allocated to the promotional budget? (Round your answer to the nearest whole number)

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